Holsten Pure6

Holsten Pure6 was a designer beer created with the 'Young Upwardly Mobile' in mind, targeting a demographic that valued style and sophistication. The 330ml bottle was encased in a sleek, white, semi-translucent pearlised sleeve, exuding an air of modern luxury. It was the kind of bottle that you wanted to be seen holding; cool, classy, and undeniably contemporary. I had the privilege of designing and detailing the bottle under the guidance of John French, a D&AD pencil winner, whose expertise and vision helped shape the bottle into a true statement piece in the world of premium beers.